One of the latest, high-tech trends for marketing books is
hiring a company to create a video book trailer (a short movie) or “commercial”
for your title.
This new marketing tool was first presented to MAP Group
members at our March, 2013 meeting by member, Tom Rizzo, author of Last Stand
at Bitter Creek. He used a company called www.ezbookcovers.com to produce a book
trailer about his novel, complete with audio and special effects. Visit his
website, www.tomrizzo.com to watch the video. 
Another MAP Group member, Andy Upchurch, author of The
Oleanders of San Leon, also created a fun commercial for his book,
which
was developed and
produced by Big Media
House in Houston. You can view it on this link:
If you are looking for new ways to market your title,
consider using a book trailer. It’s an impressive tool to get potential buyers
excited about your book.
